News
Experience Expansion
The UXalliance welcomes new partners from New Zealand and Denmark
Chicago (May 5, 2009) – The UXalliance (
www.UXalliance.com) – the global leader in user research and user experience, continue to expand their reach into key global markets and provide clients with unsurpassed research coverage. In its biannual meeting in Madrid in March, UXalliance partners welcomed the promotion of two new partner companies from New Zealand and Denmark – Optimal Usability (www.optimalusability.com) and Snitker & Co. (www.snitker.com) respectively.
The UXalliance also expanded coverage by welcoming Telono (www.telono.com) as a new associate partner from Switzerland and ExperienceU (www.experienceu.com/) an affiliate partner from the Czech Republic.
Natalia Kirillova, Partner and Sales Director of UIDesign Group in Russia (http://eng.uidesign.ru ), a UXalliance partner, commented on the recent growth of the alliance, “We’re delighted to continue to increase the coverage of our alliance by adding four more excellent companies. The UXalliance partners follow high quality standards, giving clients the confidence that only the “best in class” agency is appointed in each country. In addition, these new partners bring to the table exciting new products and services that we plan to adapt for the global market.”
The UXalliance partners also announce contributions to a forthcoming book called, “Handbook of Global User Research”, which will be published in October 2009 by Morgan Kaufmann/Elsevier. Providing an essential guide for those planning global studies, the book draws on the UXalliance partners’ extensive knowledge to provide practical and effective insights for conducting high quality user research across different countries.
About the UXalliance
Founded in 2005, the UXalliance covers Europe, North America, South America, Asia, and Australia; they are ideally placed to lead international user experience research. The UXalliance has over 250 professionals worldwide, manages over 50 testing facilities and has experience across a broad range of technologies and sectors. www.UXalliance.com.
The UXalliance consists of eleven partner companies, Axance (France) www.axance.com, Serco Usability Services (United Kingdom) www.serco.com/usability, SirValUse (Germany) www.sirvaluse.de, UserCentric, Inc. (United States) www.usercentric.com, User Experience (China) www.userexperience.cn, User Intelligence (Netherlands) www.userintelligence.com, Xperience Consulting (Spain) www.xperienceconsulting.com, UIDesign Group (Russia) http://eng.uidesign.ru, Mitsue-Links (Japan) www.mitsue.co.jp/english/ , Optimal Usability (New Zealand) www.optimalusability.com, Snitker & Co (Denmark) www.snitker.com, and four associate partners; The Hiser Group (Australia) www.hiser.com.au, Mercedes Sanchez Usabilidade (Brazil) www.mercedessanchez.com.br, ThinkUser (South Korea) www.thinkuser.com, Telono (Switzerland) www.telono.com, and affiliate Experience U (Czech Republic) www.experienceu.com/.
The UXalliance is now the world’s largest organization offering cross-cultural user experience research. It has continued to prosper since its foundation in 2005 and has experienced strong Q1 demand despite difficult times.
The UXalliance currently has fifteen partners, over 250 user researchers, over 50 user testing labs, and speaks more than 30 languages.
UXalliance enters fifth year of service to global customers
Experiences strong growth in service demand despite weak global economy
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